Our plant-based culinary innovation lab offers a unique and unparalleled experience in the plant-based dessert market. Our products are made from USDA-certified organic ingredients, ensuring that they are not only delicious but also better for the customer's health and the environment.
One of our key competitive advantages is our ability to create incredible textures not commonly associated with plant-based cuisine. We have mastered the art of creating plant-based desserts that mimic the taste, texture, and quality of traditional desserts, making them comparable and even superior in some cases.
We also introduce exotic and unheard-of flavors in our desserts, which sets us apart from other plant-based dessert companies. Leading our culinary team are Jeff Ramsey, a Michelin Star chef who just won the Iron Chef in Thailand, and Jonathan Keim the founder of Kokolato. We plan to work with several other master chefs as we continue to grow and expand, experimenting and pushing the boundaries of plant-based desserts.
Another competitive advantage is our unique theatrical plating experience which is provided in our dessert parlor, making plant-based eating more fun, interactive, and accessible. Our food truck also brings the same experience to different locations.
Incorporating CBD, or cannabidiol, into our ice cream products can provide us with a competitive advantage in several ways:
- 1.Unique offering: CBD-infused products are still relatively new in the market and not many companies offer them. By being one of the first to introduce CBD ice cream, we can differentiate ourselves from our competition and attract customers looking for a unique product.
- 2.Health and wellness appeal: CBD is known for its potential health benefits, such as reducing anxiety, inflammation and chronic pain, adding this to our ice cream can give our product a health and wellness appeal that sets it apart from traditional ice cream.
- 3.Targeting a specific market: The market for CBD products is growing rapidly, and by targeting this market, we can tap into a niche audience who are looking for products with CBD.
- 4.High-profit margin: CBD products typically have higher profit margins than traditional products, as the ingredients and production process can be more expensive. This can help us to generate more revenue and profits.
- 5.Developing new flavors and textures: The addition of CBD to our ice cream can open the door to developing new and unique flavors and textures that can appeal to customers who are looking for something different.
By incorporating CBD into our ice cream, we can offer a unique product with a health and wellness appeal, target a growing market, and generate higher profits. This can give us a competitive advantage and help us to stand out in the market.
Finally, our flexible business model, allows us to sell our products through multiple channels, including our dessert parlor, online delivery apps, and B2B partnerships, giving us more flexibility and scalability to adapt to the changing market and customer needs.